Studio Live: Mobile UX for Music Fan Engagement
Music fans want proximity to artists. Not just the music: the process, the updates, the sense of being close to something in progress. Studio Live was built to provide that: a mobile platform where artists share updates, announce events, and give fans a feed that feels like direct access rather than broadcast.
The design challenge was making that feel personal at scale: an app that works for a fan following 30 artists without feeling like another social feed competing for attention.
The Design Scope
Discovery & Following
- Artist profile design that communicated identity quickly: the first view had to capture whether this was someone worth following without requiring the user to scroll
- Music and content discovery surfaces organized around what the user already cares about
- Follow and notification flows designed to be low-friction: fans should not need to configure the app to get the updates they want
Event & Update Feeds
- Activity feed that prioritized signal over volume: real updates from followed artists, not algorithmic noise
- Event detail pages designed for quick decision-making: can I go, how do I get tickets, what do I need to know
- Notification design that made the app feel like a direct channel, not a marketing inbox
Mobile Interface
- Navigation designed for one-handed use: the audience uses phones in transit, at venues, in contexts where full attention is not available
- Visual hierarchy that communicated hierarchy without requiring reading: artists' images and names did the work
- Dark mode as the default: music contexts are often low-light
My Role
- Led the full UX design process from research through high-fidelity prototype
- Conducted audience research to understand how music fans currently follow artists
- Designed navigation, feed, event, and profile flows
- Delivered wireframes, interaction specifications, and a complete design system
- Iterated based on feedback before handoff to the development team